Your Packaging Innovation Partner

TWIST-FREE, TANGLE-FREE™, HASSLE-FREE

Save on Time and Labor

Compared to using reels and spools, contractors found up to 30% savings on labor when using REELEX. This translates to faster, easier installation jobs, and significant cost savings for the contractor.

The lowest-cost packaging option

REELEX coils do not require internal components, making the packaging simpler and less expensive. Compared to spools and reels requiring multiple components and assembly, REELEX coils can be placed into a container. REELEX costs up to 40% less than equivalent packaging.

Less waste

Worried about job site waste volume? Because spools and reels rarely get broken down before disposal, their volume is enormous compared to their weight. Empty REELEX packages take up to 39% less volume when broken down as comparable spools.

Find out if REELEX will work for you.

Next Generation Packaging

The REELEX coil can be placed into a variety of containers, but is typically packaged in a cardboard box. Boxes are inherently excellent package options, as they are customizable, stack easily and can be broken down flat for disposal. They are also made from one of the most recycled materials on earth: paper.

Once the REELEX coil has completed winding on the REELEX machine, the payout tube is inserted into the hole in the coil, the inside end of the product is threaded through the tube for access, and the finished coil is placed into a package.

The REELEX trademark logo is required on all genuine REELEX packages, though it does sometime get left off the package. The logo signifies that the package is genuine and will dispense as expected: tangle-free, twist-free, and without product damage.

Every package needs a payout tube to dispense smoothly. The purpose of the payout tube is to ensure the opposing twists of the figure-eight resolve themselves inside the coil rather than outside. The diameter and length of the tube must be carefully considered to manage bend radiuses inside the coil, thus ensuring smooth payout.

Why Choose reelex?

Environmentally Friendly

There’s no reel in REELEX Packaging. Our packaging can be easily broken down and recycled, and, in some cases, reused.

Easy to Manage and Ship

With denser packaging, REELEX helps manufacturers save on shipping and storage costs, taking up much less real estate on the manufacturing floor.

Easy to Handle

With REELEX, the built-in handles make it easy to position and carry, and because there is no rotating mass, you can start dispensing whenever you want. No need for stands or brakes.

Brand Visibility

Extend your branding to REELEX packages with unlimited space to personalize boxes with graphics, instructions, phone numbers, websites… you name it.

Resilience

Unlike spools, which can be rendered unusable if dropped or damaged, the REELEX coil will still dispense perfectly, even when the package isn’t so perfect. It doesn’t rely on any internal packaging component for payout.

LESS MATERIAL, MORE SUSTAINABLE

The REELEX Air uses significantly less plastic and requires smaller cardboard boxes to pack the same amount of wire or cable. In addition to being more sustainable, it’s less material to clean up on job sites.

EVEN BETTER PAYOUT

REELEX AIR’s design features include a smooth, rounded entry, which reduces friction and increases the bend radius of the product as it exits the package, and an I-beam design, which supports product loops and prevents them from prematurely unraveling. These features offer a smoother pulling “feel” and lower incidences of unwanted unraveling in products with an inherent twist.

Experience the REELEX Air Difference

Explore all REELEX Packaging Solutions

REELEX I

The original REELEX Package with 0.75-inch payout tube suitable for small, flexible products

REELEX 1.5

Includes REELEX I side-load box design with a slightly larger payout tube opening suitable for data cables

EcoCore

Offers cable manufacturers a high-performance packaging option that is more cost-effective, smaller, and uses environmentally-friendly materials

REELEX II

Designed with a larger payout tube preferred by data cable manufacturers

Co-Create Your Packaging Solution with Us
 The REELEX Design Partner Program

Our engineers and technicians comprise some of the world’s leading winding and coiling technology experts.

With a variety of materials and technologies at our fingertips, we can help you develop and visualize entirely new packaging concepts for your product.

Leveraging our industry knowledge, we can help your company bring ideas from concept to mass production.